Justin Bieber Roast

I've been having a really rough time trying to decide on topics for my papers this semester and I'm not sure why. I mean, I know I'm indecisive, but this is beyond that. I love the way Dr. Kyburz has us relating our papers to things that mean most to us. It makes us so much easier to write a paper instead of beating the same information out over and over again from some random educational article. 

So, with that being said, I never thought I'd be able to find Justin Bieber and his horrible reputation "inspiring", but I did. Last night while watching his Roast, Kevin Hart spoke directly to me when making fun of Bieber...I realized I had my topic for my Classical Argument paper. 

Any publicity is good publicity, right? Obviously all PR agents want positive, wholesome information being circulated about their client or company, but negativity is what most people feed off of. Although negative publicity makes for a lot more explaining, that means you're getting your name out there. People are more likely to remember something that was complained about rather than something that was given a good review. Causing a commotion like this could end up with an increase in sales or getting your name on the map.

I'm not implying that more celebrities should end up like Bieber, I'm just saying that despite all the legal disputes he's been in, as well as falling off the "teenage heartthrob" radar, he still has thousands of people tuning in to watch a show that is all about him and what was his career. Although this may have been a brutal public penance for his bad boy behavior, people are still talking about him. 

Being a PR and Marketing major, things like this really excite me. Negativity can always be changed into positivity.

Thanks for the inspiration, Bieber. 

Academic Article

The picture I chose is from the fitness center that I work at. We are hosting a bootcamp for people over the age of 50. This is what caught my attention...usually we don't associate "bootcamps" or such intense fitness with older people. From my own observations, I don't see many people above the age of 50 doing intense workouts. I thought this was slightly odd so I decided that this would be a good thing to research. Maybe I'm just underestimating older people who are into fitness or I could not be working when their crowd is typically at the gym, but I decided to research this. 

The article that I found went perfectly with this "Ageless Champions" bootcamp. The article reads that although aging has already started at ages 50+, you can still decrease aging effects by staying active.  The article tells about a Chicagoland woman who realized she was so out of shape that it was effecting her health. After a year of continuous working out and healthy eating, she had lost over 30 pounds and also got her cholesterol back to normal. This woman shows that no matter what age you are, you can always make improvements to your health. It also made me realize that maybe I shouldn't judge the older people working out at Inwood anymore...when I'm that age I hope to be as active and dedicated as them!

http://web.b.ebscohost.com.ezproxy.lewisu.edu/ehost/pdfviewer/pdfviewer?vid=7&sid=c960023d-5547-40ec-8f10-4905536b42c8%40sessionmgr110&hid=123